Case Study
Kerapot
Kerala Homemade Foods, Shipped Nationwide
An online store for a Kerala homemade-food producer — pickles, baby foods, spices and traditional preparations — built around weight-based variants, category-led browsing and nationwide delivery.
- Year
- 2026
- Duration
- 8 weeks
- Role
- UI/UX Design & E-commerce Development
- Platform
- OpenCart — customized default theme
- Industry
- Food & E-commerce
The Challenge
What Needed Solving.
Kerapot makes traditional Kerala foods — pickles, baby food powders, spices, jackfruit and banana products — that had an audience well beyond the people who could reach the kitchen. Selling them online meant solving a specific problem: almost every product comes in several weights at different prices, and buyers of homemade food need to see exactly what they are getting before they will trust it.
The Solution
How We Approached It.
We designed and built a storefront on OpenCart shaped around how these products actually sell — by category, by weight, and by trust.
Weight as a First-Class Choice
Each product carries its weight variants with individual pricing, so a 100g trial and a 1kg restock are the same product rather than three competing listings.
Category-Led Browsing
Eight clear categories — pickles, baby foods, spices, banana and jackfruit products, herbs, nuts, kondattam — each on a readable URL rather than a query string.
Savings Made Visible
Discounts surface on the product card itself, so the offer does its work during browsing instead of waiting until checkout.
Built for Basket Size
A free-shipping threshold, coupon codes, gift certificates and a shipping estimator, all reachable from the cart.
Trust Signals Throughout
Product photography of the real packaging, secure-payment and support messaging, and linked social accounts — the things that decide whether someone buys food from a name they don't know yet.
The Work
Through the Store.
Scope
What the Project Covered.
- Storefront design and visual identity application
- E-commerce development on OpenCart
- Eight-category product architecture
- Weight-based product variants with per-variant pricing
- Discount and savings presentation
- Cart, coupon codes, gift certificates and shipping estimator
- Customer accounts, wishlist and order history
- Integrated blog for search reach
- SEO-friendly category URLs
- Responsive design for desktop, tablet and mobile
- Social channel integration
UXStudio transformed our vision into a clean, modern, and user-friendly website that truly represents the Kerapot brand. The entire process was smooth, creative, and professional.
— Sruthy
CEO, Kerapot
Results
What Changed.
A Kerala kitchen selling nationwide rather than locally
Eight product categories, each on a readable, indexable URL
Weight variants priced individually within a single product listing
Savings shown during browsing rather than revealed at checkout
Coupons, gift certificates and shipping estimates handled in the cart
A free-shipping threshold that gives customers a reason to add one more jar
Want Something Like This?
If you make something worth shipping beyond your own town, tell us about it and we'll show you how the store should work.